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Question: What do many new spokespeople at technology companies have in common? Answer: they make similar mistakes and fall into similar traps.
Based on my experience as a media trainer, here are the most common ones.(read
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10 Reasons Presentations give you the advantage when marketing your professional service or product.(read
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An explanation of what your company should do to prepare for a crisis and what to do once one has already occurred.(read
entire article)
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Not all news releases are created equal. To get yours noticed, your company should use these techniques.(read
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It’s important that you choose a public relations company that you can trust to guide your company’s communications. Here are seven ways you can tell if you've selected the right public relations firm.(read
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Speaking in public can be a scary experience, but it doesn't have to be. Here are a few suggestions to make your next speaking engagement a success for you and your audience.(read
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A comparison of Article Distribution and Press Release Distribution and a discussion on which is more powerful.(read
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Baby Boomers are some of the people most affected by the current worldwide recession. As a result, you find your dreams of retirement being delayed because your pension funds are far less that you’d anticipated at this time of your lives. If you are ret(read
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Summary: A look at why business owners should take advantage of automated voice mail services; how and what functions they perform; how to determine which capabilities you need and don't need; and how to evaluate service vendors.(read
entire article)
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